Story :Exploring the transformative impact of artificial intelligence in an industry of imagination, “ARTIFICIAL: Media Production in an Age of AI” delves into how AI tools are currently revolutionizing various stages of media production and examines the balance between technological advancement and human creativity, attempting to spark conversation about the future of storytelling in an age of progress. It also addresses the possibility of government regulation and the broader ethical concerns implicit in the immense capabilities of AI technology. The documentary integrates extensive research, survey results, and insightful interviews with industry professionals.